Monday, 6 May 2024

Westpac Wealth gets robo-adviser

5 min read

The wealth management arm of Westpac bank, BT Panorama, has signed a deal with a Robo-Adviser. This marks the first of the so called "big four" to choose an independent technology provider to power their digital financial advice. Sydney based Ignition Wealth has announced that its digital advice solution will be available to investors, advisers and accountants using BT Panorama.

Ignition Wealth operates a "robo-assisted" model which allows customers to access a hybrid of digital and traditional advice. Customers have the option of self-serve, some support or full advice from their own adviser or from Ignition Wealth’s in-house team of advisers.

"We are delighted to be working with BT to deliver a truly customer-first solution to their accountants, advisers and investors. For accountants, the move provides a post-FOFA solution that allows them to source advice for their clients in an efficient and, most importantly, compliant manner," said Mark Fordree, CEO, Ignition Wealth.

Advisers, accountants and investors using BT Panorama will have access to digital and full-service financial advice powered by Ignition Wealth from quarter three of 2017. Earlier this year the firm announced a new division of its firm offering full support and consulting to help advisers get the most out of their financial planning software XPLAN solutions.

Ignition has partnered with XPLAN customisation specialists PlanFocus, to form the new division which will be headed by Rob Corben, Director of PlanFocus. Corben joined Ignition Wealth as Head of advice.

Re-disseminated by The Asian Banker from Finews.asia

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