Best Mobile Banking Application in Vietnam - VPBank NEO
The best mobile app provides a wide range of relevant functionalities and financial and non-financial features to attract a maximum number of active users, ensure a high level of security and enhance user experience.
The winning bank has leveraged mobile banking platform and integrated its services with its partner's apps to connect to 13 e-wallets. The bank integrated several intuitive functionalities on its app to provide personalised experience such as gamification, app search optimisation, automation marketing, and content personalisation. The mobile banking platform enabled the growth in new customer acquisition, which saw an 84% increase. It recorded more than 80% monthly active digital users. The bank was able to almost double its online transaction volume in 2021. The Best Mobile Banking Application in Vietnam is VPBank NEO.
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For further information on the collaterals for winning banks, please contact:
Mr. Mobasher Zein Kazmi
Head of Research
Tel: (+61) 452 514 145