Thursday, 2 December 2021

Klarna strengthens banking offer for 90m consumers

5 min read

2 November 2021 – Klarna, a leading global retail bank, has signed an agreement to acquire PriceRunner. PriceRunner will bring new features in the form of product reviews, rich product discovery and price comparisons to the Klarna app to enhance the shopping, payments and banking experience for consumers globally. Klarna’s seamless shopping experience from inspiration and product selection, to flexible payments and delivery, tracking and returns will be elevated by PriceRunner’s daily price updates, reviews, professional tests and intelligent filtering options. This will enable a more engaging experience for Klarna’s consumers. Klarna will add PriceRunner’s functionality to its offering while Klarna’s retail partners will benefit from enhanced behaviour insight, increased website traffic from high-intent consumers and optimised marketing opportunities to further drive their growth.

 

Re-disseminated by The Asian Banker from Klarna

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