Friday, 28 January 2022

hoolah announces regional partnership with online discount retailer Strawberrynet

5 min read

Singapore, 2 June 2021 - hoolah, Asia’s leading omni-channel Buy Now Pay Later (BNPL) ecosystem announced its regional partnership with Strawberrynet, the world's leading online discount beauty retailer to allow consumers from Hong Kong, Singapore and Malaysia to split their purchases across three monthly, interest-free repayments.

Founded in 1998, Strawberrynet offers skincare, makeup, fragrance, and hair care products from over 800 premium brands. Through this partnership, customers from Hong Kong, Singapore and Malaysia can split their beauty purchases across three monthly, interest-free instalments when they checkout via hoolah on Strawberrynet’s e-commerce site. 

BNPL has become increasingly popular worldwide, with Asia[1] expected to be the fastest region due to increasing mobile Internet users. BNPL is also forecasted to be the preferred online payment method in the next five years[2]. With hoolah, consumers are given a flexible solution to pay a fraction of the price upfront with the remaining sum spread out over three months at zero interest, no processing or hidden fees, while helping merchants drive their key marketing metrics of increased customer traffic, conversion, basket size and loyalty through a seamless BNPL option. 

Stuart Thornton, CEO of hoolah shares: “We’re absolutely thrilled to welcome Strawberrynet, a global beauty e-commerce pioneer into our hoolah ecosystem. We are very excited to grow our mutual businesses, together with our team in Hong Kong. With their extensive offering from over 800 premium brands, consumers can enjoy not only the variety of beauty and grooming essentials from Strawberrynet, but also a convenient and seamless online shopping experience with hoolah, without having to worry about the price upfront.”

Rodney James Miles, Founding Chairman of Strawberrynet adds: "We’re delighted to partner with hoolah to offer Buy Now Pay Later service to our customers in Hong Kong, Malaysia and Singapore. Our biggest selling point is our authentic and competitively-priced range of products from over 800 premium brands and with hoolah, we’re now able to further enhance our value proposition of affordable personal and beauty products to our local and international customers.”

Re-disseminated by The Asian Banker


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