Chocolate Finance announced its partnership with HeyMax, Singapore’s leading travel rewards and personal finance platform, to make everyday spending more rewarding. Launching 11 February 2025, Chocolate Finance Visa debit cardholders can earn Max Miles on all eligible purchases, ensuring that every transaction contributes to travel rewards. This makes Chocolate users the first in Singapore to enjoy miles rewards with a Visa debit card. Walter de Oude, CEO and co-founder of Chocolate Finance shared, “We love building cool stuff that makes people happy about their money, which now includes spending with your Chocolate card. This partnership with HeyMax is our first rewards partner which makes us the first Visa debit card in Singapore to earn miles.” With HeyMax, everyday spending can bring customers closer to their next trip. A Chocolate Finance Visa Debit Card user who spends SGD 1,000 ($739.78) per month on everyday purchases such as dining at hawker centres, shopping at Lazada, and SMRT transport earns 2,000 Max Miles through HeyMax. Over six months, that adds up to 12,000 Max Miles—enough for a short-haul flight to popular destinations like Bali or Bangkok. Even after hitting the SGD 1,000 ($739.78) cap, customers continue earning 0.4 Max Miles per SGD 1 ($0.74), ensuring every transaction contributes to future travel. Cardholders also earn Max Miles on essential expenses like insurance, school fees, charity donations, and utility bills, categories rarely rewarded by debit cards. This seamlessly integrates miles into daily financial habits, turning routine payments into travel rewards. Joe Lu, CEO and co-founder of HeyMax, said, “At HeyMax, we are transforming everyday spending into extraordinary and memorable travel experiences, making it effortless for customers to earn and redeem rewards. Companies are increasingly leveraging the traveler economy to drive engagement, and our partnership with Chocolate Finance reflects this shift. The Chocolate card with Max Miles brings our shared vision to life, turning everyday purchases into meaningful travel opportunities.” The partnership reflects Chocolate Finance’s ongoing commitment to innovation and customer centricity. With strong, steady growth in assets under management, over 60,000 customers across Singapore and over 1,000, five star reviews, the company continues to introduce bold initiatives that empower financial well-being and make life richer. Re-disseminated by The Asian Banker
