Wednesday, 24 April 2024

Adyen expands acquiring capabilities to Malaysia

5 min read

Payments platform Adyen announced the expansion of its acquiring capabilities to include Malaysia. This extends Adyen’s local acquiring capabilities in Asia Pacific, following launches in Australia, Hong Kong and Singapore.

Adyen acquiring complements the company’s all-in-one payment platform, allowing merchants like Fave, foodpanda and Love, Bonito to get the most out of each transaction with local payment processing.

“Rolling out our acquiring solution in Malaysia demonstrates our commitment to the region and to our customers’ needs in the market,” Warren Hayashi, President of Adyen for Asia Pacific, said. “With Adyen’s acquiring solution in place, international merchants can better serve their customers and benefit from higher authorisation rates and lower transaction fees.”

Adyen looks to provide insight around local regulations, schemes and payment methods to help international merchants serve Malaysian shoppers better. Local acquiring will allow merchants to leverage Adyen’s integrated platform to deliver unified commerce experiences, regardless of where their customers prefer to pay – in store, online or in-app. 

Fave’s Chief Technology Officer Arzumy MD noted, “Adyen has been a strong pillar, supporting our business and technology throughout the years. Adyen’s direct acquiring capabilities simplifies our business operations, as it gives us complete control of our payment process – allowing us to improve revenue, create a better customer experience and deal with payment issues more quickly and efficiently so we can focus on getting our customers what they want when they need it. We are happy to have a partner that cares deeply for our success.”

Adyen manages the entire payment flow, including gateway, risk management and acquiring for its merchants. This means that brands can accelerate global expansion and optimise payment processes, while continuing to meet the expectations of customers. Adyen offers local acquiring in Australia, Brazil, Canada, Europe, Hong Kong, Singapore and the US.

Re-disseminated by The Asian Banker

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