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Issue 117: Redefining the management of wealth
Issue 117: Redefining the management of wealth
Publication Date: Apr 22, 2013
Categories: China, Innovation, Mobile Banking, Retail Banking, Singapore, Taiwan, Technology & Operations, Wealth Management
Keywords: UOB, OCBC, Customer-Centric, Moven, Brett King, Dong Wenbiao, China Minsheng Bank, Joseph Huang, E.Sun Bank

The triumvirate of competition, regulation and customer expectation is moving banks to adopt more customer-centric operating models, with technology and innovation playing important roles in improving customer experience.



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Introduction

Issue 117 elaborates on the role of technology and innovation in banking as key to improving customer experience. It also addresses the shift taking place within the mobile banking sphere and explores developments in the nascent mobile payments market. Online mortgage offerings and IT partnerships with banks are also discussed.

This issue contains a special wealth management report that focuses on banks’ efforts to align themselves with customer-centric models as a means of achieving differentiation from competitors. It notes that customer segmentation and the use of technology are key characteristics of these models.

Also featured is an interview with the CEO of fully mobile bank Moven, who explains the role of data analytics in changing customer behavior. The chairman of China Minsheng Bank outlines his bank’s reorganisation strategy and new focus on micro and small enterprises, while the CEO of Taiwan’s E.Sun Bank shares the bank’s expansionary plans in Asia to boost market share.

Contents

Issue 117 comprises:

  • Mobile banking shifts from transactional to interactional services
  • A mature approach to IT partnerships
  • Korea's first fully straight-through processed online mortgages
  • Wealth management special report
    • A look at OCBC and UOB's customer-centric models
    • Segmented approach to manage customer's wealth
    • Using technology to improve customer experience
  • Moven utilises data analytics to influence customer behaviour
  • China Minsheng Bank reorganises to focus on micro and small enterprises
  • E.Sun Bank plans expansion to boost market share
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