The Asian Banker

Chinese banks enhancing direct banking channels to cater to increased demand
Although 60% of domestic banking customers are shifting to more direct banking methods, most would still want access to physical branches.

May 22, 2013 | Baron Laudermilk

Unlike highly mobile-centric Asian countries, such as Singapore, South Korea and Hong Kong, where banks attempt to slash banking costs by either introducing smaller branches or doing away with branches altogether, Chinese banks have continued to build new branches across the country, while investing significantly in their respective direct banking systems. According to a recent survey from Accenture, less than a quarter of the Chinese population has completely switched over to direct banking methods, with this figure being lower than most developed Asian countries. While 19% of Chinese…

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Categories: Channels, China, Direct Banking, Internet Banking, Mobile Banking, Retail Banking, Technology & Operations
Keywords: China Merchants Bank, ICBC, China Minsheng Bank, Bank of Beijing
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