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Australian banks shift channel focus showing slower growth in traditional channels usage
With the positive take-up rate amongst Australian retail customers, mobile banking will be instrumental in altering the way bank branches are used going forward.

Apr 25, 2013 | Durva Lakhlani

The major banks in Australia have strong distribution networks and substantial market share in the retail business. Banks are going slow on increasing the branch network in Australia; 2012 saw an increase in growth of branch network only as a result of building societies converting to banks. Expansion of Australian banks’ branch network slowing down Figure 1. Total bank branches in Australia (and growth from 2009 – 2014e) Banks’ focus shifting…

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Categories: Asian Banker 500, ATMs & Kiosks, Australia, Cards, Channels, Databook, Mobile Banking, Retail Banking, Technology & Operations
Keywords: CBA, Kaching, ANZ, NAB, Citibank, Westpac, HSBC
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