Independent Investor Profile Report

The Asian Banker Research team will prepare an Independent Investor Profile Report that will enable your potential investors to understand your business model better and give them all the information they require to compare your business to that of your peers and industry benchmarks.

The Investor Profile Report involves interviewing a range of people including your founders, your competitors, the investment community and your potential customers. The final deliverables will comprise the following:

1. The TAB Investor Profile Report is a well researched 6-8 pages report with the following Table of Contents:

i. Introduction and Basic Description of the Business or Product

ii. Market profile – we will research our own assessment of the potential market size

iii. Competitor profile – we will research our own assessment of the competitors you might be up against and our own assessment on which areas they play in relative to you.

iv. Product profile – we look at your product(s) features and write our own performance benchmarks for your product

v. Business projection analysis – we will project your business into the next three years based on the markets

vi. Investor sentiment - we will talk to at least two investors on their assessment of your product and document their concerns, so that other investors will be mindful of the different opinions there are about your business idea.

vii. SWOT analysis – we finally state our own SWOT analysis based on all the elements above.

viii. Investor recommendation – a one paragraph statement that captures your strongest points.

2. A PowerPoint slide deck version of the above report.

3. One TAB Viral Video – containing a short off-the-cuff comment from the founder(s)/leaders of your organization (approx. 1-3 min) and disseminated widely via social media and mobile marketing. Short videos give a visual impact of the persons behind the business and their ideas.